Part 5: How to Add, Rename, and Delete AI-Generated Blocks in Shopify

Shopify’s AI-generated blocks are a great way to quickly add smart, editable content to your store — especially if you’re using the new Horizon theme or building custom sections.

In this tutorial, I’ll walk you through:

• How to add an AI-generated block in the theme editor
• How to rename the block label so it’s easier to manage
• How to delete AI blocks cleanly
• (*Only a tiny bit of code if you want custom labels)

Step 1: Add a Section to Hold the AI Block

1. Open the Shopify theme editorClick Add section
2. Choose a section that supports blocks (like a custom section)
3. Add it to your product or page template

This gives you a container to drop the AI-generated block into.

Step 2: Add an AI-Generated Block

Inside the section:

1. Click “Add block”
2. Scroll to the AI-generated block option (Shopify may label it as “Let Shopify help” or “Generate content”)
3. Choose a prompt like “Product benefits” or “Customer guarantee”
4. Shopify will insert a block with suggested content

You can now customize that block’s content directly in the editor — no code required.

How to Rename an AI Block (Optional, Minimal Code)

By default, AI-generated blocks might just be called “Text block” or something generic. If you want to rename it (so it’s easier to manage in the editor), you’ll need to tweak the block file, not the section.

Here’s how:

1. Go to Actions > Edit code
2. In the blocks/ directory, find the file that Shopify generated (e.g. ai-generated-text-block.liquid)
3. Scroll to the schema at the bottom
4. Change the "name" value to something more descriptive
5. Save — and now in the theme editor, that block will show up with your custom name

Pro tip: You can rename it anything just make sure the name helps merchants know what the block is doing.